Maximize the Value of Your Business

Maximize the value of your Business

You have to know these 5 Factors to maximize your company’s value. Learn to evaluate IF and WHEN you sell your company.


Hi, I'm Mac Lackey.

An entrepreneur for over twenty five years, Mac has started, scaled and sold six companies (while traveling the world, spending time with family and crushing his goals). He now mentors others!.

My experiences have had me featured on CNN, The Wall Street Journal, Fast Company, USA Today and The New York Times. Once I cracked the code I became a prolific angel investor (50+ companies), spent six years on the board of a multi-billion dollar public company and decided I really wanted to mentor entrepreneurs.

Want to Work with Me?



Less than 10% of all businesses create meaningful scale and even fever maximize an exit… And perhaps more unfortunate, entrepreneurs live in THE GRIND – where stress, day-to-day challenges and being tied to your business prevent you from not only scaling, but living an exceptional life.
I have personally defied the odds (multiple times) and want to help you learn to do the same.
I took everything I learned on my journey and built a process YOU can use.
Our programs are designed to provide driven entrepreneurs the tools, tactics and proprietary strategies needed to create a more valuable business and enhance their lives – whether they choose to sell or not. When you’ve optimized your business to the point where people want to buy it, and pay the maximum price, it means you’ve created a powerful set of OPTIONS.

For Founders who want to create truly transformational results, Mac offers an immersion program where he works directly with hand-picked founders in small cohorts. Helix is a 90-day program that takes everything offered in ExitDNA and Mac personally delivers it: teaching sessions LIVE, engaging in small groups and working directly with members.

ExitDNA Core is a comprehensive program delivered via our 24/7 membership platform (online and app based). The program is broken down into 3 primary components: The ExitDNA Runway, The Exit Accelerator, and the Exit Vault.

The content from ExitDNA Core is designed to be consumed sequentially, as it builds on itself in a logical fashion, however we have opened it up so you can move as fast as you want. To support you beyond the value of all of this proprietary content, we also offer direct support from Mac and the ExitDNA team with set office hours AND platform support.


What People Are Saying.

The comments below are just a sample of the many entrepreneurs worldwide
who transformed their lives with my playbook.


Read. Watch. Listen.

Check out all of Mac’s latest content from blog posts and videos, to podcasts and more.

I have been in your shoes. Whether you are just starting out, are part of a successful startup or are just trying to hit your next level I know how hard it is. I call it THE GRIND. Entrepreneurs live there. I’ve failed, made countless mistakes and learned most things the hard way. But this journey and what it can deliver is amazing. For me it started with nothing more than ambition and drive but I am now an entrepreneur with multiple eight figure exits, amazing life experiences and 20+ years of building high growth companies. I believe choosing to be an entrepreneur is one of the greatest decisions you can make for yourself.


Check out all of the Events that Mac’s is hosting or attending.


See How Well Optimized Your Business is for Exit

Take this assessment to get your Exit Readiness Score that assesses how well optimized your business is for exit and whether you would get maximum value if you sold

Fill out the form below and let me help you reach your goals!


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