Mac Lackey2023-04-28T10:35:59-04:00

Six Exit Founder.

Passionate about Blockchain, Sports and Innovation.

Passionate about Blockchain, Sports and Innovation.

Hi, I’m Mac Lackey.

An entrepreneur for over twenty five years, Mac has started, scaled and sold six companies (while traveling the world, spending time with family and crushing his goals). He now mentors others!.

My experiences have had me featured on CNN, The Wall Street Journal, Fast Company, USA Today and The New York Times. Once I cracked the code I became a prolific angel investor (50+ companies), spent six years on the board of a multi-billion dollar public company and decided I really wanted to mentor entrepreneurs.



Less than 10% of all businesses create meaningful scale and even fever maximize an exit… And perhaps more unfortunate, entrepreneurs live in THE GRIND – where stress, day-to-day challenges and being tied to your business prevent you from not only scaling, but living an exceptional life.

I have personally defied the odds (multiple times) and want to help you learn to do the same.

I took everything I learned on my journey and built a process YOU can use.

Our programs are designed to provide driven entrepreneurs the tools, tactics and proprietary strategies needed to create a more valuable business and enhance their lives – whether they choose to sell or not. When you’ve optimized your business to the point where people want to buy it, and pay the maximum price, it means you’ve created a powerful set of OPTIONS.


Digital Seat Ownership or DSOs represent the future of sports. You can claim your seat in a stadium and get fan benefits, tickets, exclusive access and digital collectibles and more. Join the waitlist to get in early. Team partnerships dropping early 2022.

ExitDNA is a powerful program for busy founders and entrepreneurs who want confidence and clarity on the exact steps they need to take NOW to create the OPTION for a great exit in the future. For more information or to apply please visit:

Futbol Coalition is developing the most engaging and innovative model for ownership and growth of professional futbol (soccer) clubs in the world. The future of futbol.. Announcement coming soon. To learn more, join the email list here:


The comments below are just a sample of the many entrepreneurs worldwide who transformed their lives with my playbook.

Hands down the most valuable educational experience I’ve ever had in business. Mac Lackey is the real deal and the ExitDNA course has added intrinsic value into any decision I’ll making in business moving forward.

Yoni Kozminski

ExitDNA is a three legged stool with part 1 – Consulting that educates you on the processes and procedures of an acquisition; part 2 – Psychology by surrounding you with other entrepreneurs at different levels of success who have experienced similar challenges in their career and part 3 – Strategy that challenges you to think about your value proposition and how that can be leveraged with partners you likely have never considered prior.

Kenneth C. Paulus, Founder & CEO, REACT Holdings, LLC

As Mac says, “businesses are not bought, they’re sold”. As you navigate this difficult entrepreneurial life where the odds are stacked against you, ask yourself: Can you afford not to look at your business with the objectivity a buyer? Is your business set up to live on without you personally embedded into its critical paths? If you’re answering “no”, then you’ll get value from this course.

Trent H., Founder, SAAS Company

As an entrepreneur, you must understand exits EVEN IF you never plan to do it! Exit planning and strategy are the difference between satisfaction and heartbreak… and yet, it is the area most lacking in educational content. ExitDNA fills the biggest void in entrepreneurial educational with time-tested content built from multiple successful exits. It doesn’t matter what stage of development your company is in…the sooner you can understand your ExitDNA, the better your returns will be!

Eric R. DDS, Founder w/successful exit (Dental Mgt Company)

Mac created a powerful process for companies looking to exit in the next 5 years or 5 months. His massive experience, concise communication and systems may be the reason your company either gains or loses millions of dollars during an exit. Highly recommend Mac Lackey and ExitDNA for any business to get the exit they deserve.

Lane Belone, Former Special Forces/Green Beret and Company Founder, Colorado Springs, CO

Mac is a terrific entrepreneur, domain expert and even better teacher. I had the pleasure of interacting with him and learning from him on an Island in Croatia in June 2019 and I was blown away. As a businessman/investor myself, I meet several people in this space. I found Mac to be one of the few people, that has first hand experience in what he is talking about, which makes him and ExitDNA an invaluable resource when structuring your company for an exit.

Yash V., Vasant Group, India

If the prospect of selling your company now or in the distant future is even remotely on your mind, I recommend you learn from Mac to be prepared when the time comes. He’s successfully done it many times over!

Alinka R., Bestselling Author, Lake Como, Italy

Mac’s framework and course can help founders and CEOs build a solid exit strategy and exit for a higher price. I wish I met Mac 5 years ago before I started and sold my company. Instead I spent 100s of hours trying to figure out an exit plan..ultimately ended up learning a fraction of what Mac teaches in 8 weeks.

Sujan Patel, Serial Entrepreneur, Austin TX

I started the ExitDNA program and working with Mac about nine months ago, and it was one of the best decisions I’ve made in my entire business career. We’re not planning an exit in the next couple of years, but I agree with Mac and others that thinking about your company through the lens of exit just makes it a better company. The ExitDNA program is powerful, well organized, and accessible for busy entrepreneurs like you and me. Mac is an incredible mentor. He’s been on all sides of the exit equation, as a founder, a board member, an investor and an acquirer—so he knows this world backward and forward. I can’t recommend Mac and the ExitDNA program enough.

Chris Kresser, Founder, The Kresser Institute, NYT Best Selling Author, Health Expert

I cannot say enough about Mac Lackey and ExitDNA. It was the smartest decision I ever made because if you structure and build your business to sell it just means you’re building a more profitable and less vulnerable business. And when the time is right, we will be prepared for an exit. Whether you’re looking to exit in 6 months or 5-10 years, I cannot recommend this program enough!

Tina A


I have been in your shoes. Whether you are just starting out, are part of a successful startup or are just trying to hit your next level I know how hard it is. I call it THE GRIND. Entrepreneurs live there. I’ve failed, made countless mistakes and learned most things the hard way. But this journey and what it can deliver is amazing. For me it started with nothing more than ambition and drive but I am now an entrepreneur with multiple eight figure exits, amazing life experiences and 20+ years of building high growth companies. I believe choosing to be an entrepreneur is one of the greatest decisions you can make for yourself.

-Mac Lackey

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