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ExitDNA

We teach serious entrepreneurs how to create EXIT options. Optimizing your business to increase the odds of a successful transaction AND at a premium valuation. We pair proven strategies and proprietary tools with hands on support, top industry experts and accountability to create transformational results.

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Let me send you a FREE strategy that can create MILLIONS in EXIT value.

OVER 100 FOUNDERS ADVISED AND MENTORED

ExitDNA is a transformational program for entrepreneurs, but it’s not for everyone…

The ExitDNA program is designed to provide massive ROI (often in the millions) to founders. It requires hard work. In our Academy experience, you’ll be held accountable for your progress (or lack of progress) both to me and to a small group of successful, high-performing peers.

Unless you’re committed to doing the work and willing to accept accountability for your own success, ExitDNA may not be right for you.

The Ideal ExitDNA Member has:

• A minimum of seven figures in annual revenue (OR a plan to reach that level within 36 months)
• The drive and skills required to execute your vision
• An openness to being coached / mentored
• A desire to maximize your company’s value for yourself, your team, and/or your investors

If you aren’t quite there in terms of revenue or an active plan to get there, that is okay. You should consider one of our bootcamps then reapply to the Academy program in the future.

This Program is NOT for:

• People looking to fix a business that is fundamentally broken
• People who aren’t willing to work hard to create success
• People looking for a magic bullet solution

We focus on step-by-step frameworks to help create clarity, alignment, confidence, and ultimately the strategies you need to optimize your business.

HERE'S A SMALL SAMPLE OF WHAT YOU GET WITH EXIT DNA.

We focus on step-by-step frameworks to help create clarity, alignment, confidence, and ultimately the strategies you need to optimize your business, which can give you the best “option” to exit at a premium valuation.

Communication

Virtual (video) Meetings and office hours with Mac, his team, subject matter “experts” and your small founder cohort (your peers).

Accountability

Peer group accountability and founder advocacy. There’s no agenda other than enabling your personal execution and results.

Optimization

Access to our proprietary frameworks paired with real world experience and step-by-step support to help you optimize your business and create your ideal future.

Proprietary Exit Content

Detailed video sessions of the full process, frameworks, exercises and best practices to create exit value. Content is designed for your self-paced consumption of video sessions (delivered via private member login). Typically completed over 8-12 weeks but can be consumed in 12 days or 12 months (or one CEO even did it in a single epic weekend session).

Expert Sessions

Monthly Sessions (which includes Q&A) with domain experts who can help you optimize almost every aspect of your business (mindset, leadership, finance, legal, and everything in between).

Planning WITH You

Planning Sessions conducted by the ExitDNA Mentorship (bi-annually) team designed to build on your progress and accelerate results based on your specific challenges and objectives.

WANT THE OPTION FOR A GREAT EXIT?

Mac’s ExitDNA course is only open to serious entrepreneurs who are actively considering an exit…if you fit that description, then his exclusive program can help you design a better outcome and even create MILLIONs more in exit value. Apply for a FREE strategy call to see if ExitDNA is right for you.

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